H2O Overdrive Hockey

H2O Overdrive commercial featuring hockey stars Pavel Datsyuk and Kris Draper.

One of GTG’s branding projects is a launch campaign for H2O Overdrive- a hydration beverage for the world’s top professional and amateur athletes. GTG designed and produced the campaign that includes corporate video presentations, commercials and a feature length lifestyle documentary featuring H2O Overdrive’s ambassador athletes. The short-term run of this campaign  increased public awareness and was a major support element in procuring investment funding for the company.